12 Content Manager Resume Examples for 2025

As a hiring manager, I often look for clear, organized resumes for content manager roles. This article offers strong resume examples and key advice to help you land the job. Learn how to highlight skills, experience, and achievements effectively.

  Compiled and approved by Marie-Caroline Pereira
  Last updated on See history of changes

  Next update scheduled for

At a Glance

Here's what we see in top resumes for content managers:

  • Show Impact With Numbers: The best resumes show impact by using numbers, such as boosted website traffic by 30%, increased engagement by 50%, reduced churn by 15%, and optimized content costs by 20%.

  • Include Relevant Skills: Include skills on your resume that you have and are mentioned on the job description. Some popular ones are SEO, content strategy, Google Analytics, CMS systems, and content creation tools. Choose the ones you have and are mentioned in the JD.

  • Showcase Specific Content Expertise: Include specific phrases like SEO-optimized content or data-driven strategy to show expertise in this area.

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Position your education wisely

Understand that as a content manager, the skills you've learned through your formal education are valuable. Place your education section near the top of your resume if you are new to the work force or if you've recently completed a significant education program, such as a degree in marketing, communications, or journalism. This helps employers see your formal training early on.

If you have been working in content management or a related field and have gained practical experience, list your work experience first. Your real-world expertise speaks volumes and employers will be looking for this experience as proof of your capabilities. In all cases, omit high school details to maintain focus on relevant education and experience.

Showcase content achievements

Highlight your achievements related to managing content. Include metrics like increased web traffic or user engagement to show your impact.

Use specific examples to demonstrate your experience with content strategy, SEO, and content management systems.

Ideal resume length

For a content manager position, the resume should be concise and structured. You should aim for a one-page document if you are at an entry-level or mid-level stage. Less is more when you can prioritize and spotlight your relevant skills and projects. Make sure your most impactful achievements in content management are immediately visible.

If you bring a deep well of experience, spanning over a decade, extending your resume to two pages is acceptable. In this space, showcase your most significant roles and projects. Remember, clarity is key for readability, so maintain a clean format and resist the urge to shrink fonts or margins just to fit more information. It is crucial that your resume reflects your ability to manage content efficiently, using the space you have effectively.

Include technical skills

List technical skills that are important for content management, like proficiency with CMS platforms (e.g., WordPress, Drupal) and familiarity with analytic tools.

Highlight any experience with HTML, CSS, and other coding languages that can help in content customization and troubleshooting.

Optimize for applicant tracking systems

When you apply for a content manager role, your resume might first be read by a computer program, not a person. These programs are called applicant tracking systems (ATS). They look for keywords and phrases that match the job description. To pass through the ATS, use these tips.

  • Include words like 'content development' and 'SEO strategy' because these are often important for content managing jobs. But do not just list them – show how you used them in your past work.
  • Make sure your resume is easy to read. Use a simple format with clear headings. The ATS can read your resume better this way.

Shape your resume for the role

To stand out as a content manager, mold your resume to show how you match the job. Think about what your potential employer needs and show them you have those skills and experiences. This ensures they see you're a good fit fast.

  • Detail your experience with content planning, such as developing editorial calendars, to show you're organized and strategic.
  • Show your skills in managing content on various platforms. Mention specifics like WordPress or Social Media Management Tools.
  • If you're moving into this field, find connections in past work. Did you organize a project? Write about that with phrases like Project coordination and content delivery.

Essential skills for content managers

When crafting your resume as a content manager, showcasing your technical expertise is crucial. You need to show you can handle the tools and techniques of the trade. Here’s a list of key skills to consider:

  • Content strategy
  • Search Engine Optimization (SEO)
  • Content Management Systems (CMS)
  • Web analytics
  • Social media management
  • Project management
  • Copywriting
  • Editing
  • Keyword research
  • Data analysis

Choose skills that match the content management role you want. For example, if you are aiming for a role focused on digital content, SEO and social media management are must-haves. Place these skills in a dedicated section on your resume for easy scanning, as many hiring processes use software to find keywords related to the job.

Remember, it's not about listing every skill, but the right ones for the job you want. If you are strong in web analytics, make sure to highlight that. If you have experience with specific CMS platforms like WordPress or Drupal, mention them by name. This helps show your practical experience and can set you apart from other candidates.

Show impact with numbers

When you write your resume, it's important to show your impact with clear numbers. Numbers can help hiring managers see the value you've added in past roles. Here are ways you can measure your success:

  • Think about the growth in audience size you achieved for your website or social media. If you increased followers or readers, include that percentage.
  • Did you boost engagement rates such as likes, comments, or shares? Show the increase in percentage.
  • Consider any reduction in content production costs you managed. If you saved money on projects, list the percentage of budget saved.
  • Include time savings by showing how you streamlined content processes. If you made things faster, note the percentage of time saved.
  • Did you improve website traffic? Mention the rise in page views or unique visitors.
  • If you reduced customer support issues with better content, include the drop in support tickets.
  • When you led projects, record the number of successful campaigns or content pieces produced.
  • Lastly, if you have data on how your content increased sales, include the percentage growth in revenue.

Use these ideas to think through your experience. If you're unsure about exact numbers, estimate as best you can. Good estimates are better than no numbers at all. Remember, numbers show your value clearly.

Show leadership and growth

When you're applying for a content manager role, it's important to show how you've grown in your career. Have you led a team, managed large projects, or been promoted? These are key details that can make your resume stand out.

Here are ways to include this information:

  • Detail any leadership roles by including the number of people you managed, such as 'Led a team of 5 content creators.'
  • If you were promoted, specify the growth path, like 'Promoted from content writer to content manager within 2 years.'

Think back to any project where you had to take charge or any recognition you received for your work. Even if you're unsure, phrases like 'Oversaw content strategy for a 50% increase in web traffic' or 'Selected to represent the company at industry conferences' can show leadership.

Show leadership and growth

As a hiring manager, I look for clear signs of leadership and career growth. You should include these in your resume. Here are ways to do that:

  • Describe any roles where you were in charge of a project or team. Use phrases like 'Led a team of writers' or 'Managed content strategy for a major project.'
  • List any promotions you have received. For example, 'Promoted from content writer to content lead within two years.'

Think about times you have taken the lead on tasks or projects. Even without a formal title, these can show your ability to manage and direct work. Include:

  • Any significant increases in responsibilities or roles that show growth. Mention things like 'Expanded the blog section to include video content.'
  • Initiatives you started that improved the content process. Say 'Initiated a monthly analytics review to refine content strategy.'

Showcase leadership and growth

When you apply for a content manager role, you want to show clear examples of leadership and career growth. This helps employers see you're ready for responsibility and have a history of success. Here are ways to highlight these qualities:

  • Include titles and dates that show your upward movement in a company. If you started as a content coordinator and now are a senior content specialist, list these positions to show your growth.
  • Point to specific projects where you led a team. Use bullet points to describe your role in leading the project, the size of your team, and the success of the project.

Think about times you've taken the lead on a project or guided others. Even if you haven't had a formal leadership title, you can still demonstrate leadership skills. Here are a couple of ideas:

  • Describe a time you were responsible for a content strategy that increased website traffic or improved engagement.
  • Share an instance where you mentored a new team member or intern, showing your ability to guide and influence others.
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