Include a link to your content portfolio directly on your resume. This showcases your best work to potential employers immediately. Use platforms like Behance or your own website for this purpose.

Highlight specific campaigns or content pieces in your experience section. Mention metrics like engagement rates and follower growth to demonstrate the impact of your work.

List the social media tools and software you are proficient in. Examples include Hootsuite, Buffer, or Instagram Analytics. This shows employers you have the necessary skills to manage and analyze social media content.

Provide examples of how you used these tools to achieve specific goals. This adds practical weight to your skillset and shows you can deliver measurable results.

To stand out to hiring managers, tailor your resume to show direct links between your skills and the needs of the role. Mention how your past projects relate to social media management and content creation. You want to make it easy for the reader to see why you're a good fit.

• Include specific social media platforms you've worked with, such as increased Instagram engagement by 50% to show real results.
• For senior roles, highlight leadership by mentioning how you led a campaign or team, for example, managed a team of five creators.
• If you're changing careers, draw parallels between your old job and the skills needed for creating content. An example might be, applied storytelling techniques from teaching to develop engaging social media narratives.

When you apply for jobs making social media content, your resume should show your ability to create and engage. Use verbs that highlight your skills in these areas. Pick words that are simple but show your impact in previous roles. Remember, the verbs you choose should give a clear picture of your work.

Here's a list of action verbs that you can use on your resume. These words are good for explaining how you made content and connected with audiences. They show you can do the job well.

• To display creativity, consider verbs like crafted, designed, developed, originated, and conceived.
• For showing engagement with your audience, use interacted, connected, responded, engaged, and communicated.
• To highlight your strategy skills, include analyzed, planned, targeted, optimized, and executed.
• If you want to show growth or success, verbs like expanded, grew, increased, boosted, and built are effective.
• To demonstrate your technical skills, use edited, curated, published, streamlined, and integrated.

Want inspiration for other action verbs you can use? Check out synonyms to commonly used action verbs like Maintaining, Gained, Create, Planned, Increased.

As you prepare your resume, focus on the specific skills that show your ability to create and manage social media content effectively. Here is a list of core skills you should consider including if they match your experience:

• Copywriting
• SEO
• Content strategy
• Video editing
• Graphic design
• Analytics and reporting
• Social media platforms (like Facebook, Instagram, Twitter, and LinkedIn)
• Content management systems (CMS)
• Advertising (e.g., Facebook Ads, Google AdWords)
• Photography

Include these skills in a dedicated section or weave them into your job descriptions to show how you've used them in practice. For example, you might say you grew an audience by 50% through SEO-optimized posts. This helps with Applicant Tracking Systems (ATS) that scan resumes for keywords related to the job.

Remember, you don't need every skill listed. Choose those that match your strengths and the specific role you're applying for. If you're unsure, look at job descriptions for social media content creators to see which skills are most often requested, and tailor your resume to these.

When you are crafting your resume as a social media content creator, highlighting any leadership roles or promotions you have had is crucial. This shows potential employers that you have experience in guiding others and taking charge of projects or campaigns. Think about times you have led a team, coordinated a social media strategy, or been recognized with a promotion.

Here are ways you could show this:

• Managed a team of content creators to develop a six-month editorial calendar, resulting in a 20% increase in engagement.
• Promoted from content creator to social media lead within one year, reflecting strong performance and leadership skills.

Remember, even if you haven't been formally promoted, any experience where you took the lead on a project or initiative can be framed as leadership. Consider instances where you have:

• Initiated and led a successful viral marketing campaign.
• Trained new team members on content management systems and brand voice guidelines.

When you apply for jobs, you need to show how you make a difference. Use numbers to make your impact clear. This is how you can do it for social media work.

• Include the growth percentage of followers or engagement you achieved for the platforms you managed.
• Show the increase in website traffic that came from your content, using click-through rates or conversion rates.
• Display the number of viral posts you created and the reach they had.
• List any awards or recognitions your content received, such as 'Top Post of the Month'.
• Mention the average engagement rate on posts you developed compared to the industry standard.
• Explain how your content reduced customer support queries by sharing pre- and post-engagement stats.
• Detail cost savings from any efficient content strategies or tools you implemented.
• Quantify the number of successful campaigns you've run and their impact on sales or leads.

Think about the results you have from your work. Even if you are not sure, you can often estimate. For example, if your post got more comments than usual, how much more? That's your increase in engagement. If you helped a brand grow, look at the numbers before and after you started. These numbers show your value to employers.